Introduction to Marketing Management

Objectives:1. Defining contemporary marketing.2. Exploring marketing management, particularly from a European perspective – locally, nationally and internationally.3. Designing marketing strategies and plans.4. Understanding the challenges of digital technology management in marketing. Why marketing is important?The value of marketing• Marketing managers are challenged to deliver value and profits in the face of an unforgiving economic environment,Continue reading “Introduction to Marketing Management”

Marketing Management

Week Topics 1 Introduction to Marketing Management-Certainties that high profile companies consider-10 Marketing entities-Needs, Wants and Demand-Product and Offering 2 Understanding marketing management within a global context– The critical aspects of management– How marketing management is practiced– How global marketing management is practiced– The major methods for going global or entering foreign markets– Managing inContinue reading “Marketing Management”

“Baka Naman”

by Adrian Avilado Antazo Beef Pares at Bistek Tagalog,Pansit at Chicken Adobo.Barbeque at Pritong Talong,Inihaw ng Mang Inasal. Lahat may sangkap na Toyo.Malinamnam pag may Toyo.Sumasarap pag may Toyo.Kulang pag wala tong Toyo. Parang relasyon lang nating dalawa,Di kumpleto pag wala yung isa,Ang buhay ko ay parang pagluluto,ikaw naman yung minsan tinotoyo… Ikaw yung Toyo.YouContinue reading ““Baka Naman””